"An essential guide for anyone who wants to avoid getting burned in the stock market. This book tells you how to make money and how not to lose it. Risk management is something that institutional investors have long employed to limit their losses and boost their long-term gains. This book explains risk thoughtfully and enjoyably."–Michael Molinski, Mutual Funds Editor and International Editor, CBSMarketWatch

"An excellent book that explains all of the critical factors that affect your investments. Comprehensively discusses how to analyze companies and markets. The simple descriptions paired with valuable online resources allow the reader to obtain critical information for making investing decisions. With the breadth of this coverage, you can’t help but learn something new!"–Victoria Vestal, Yahoo! Finance

"Fontanills and Gentile have written the comprehensive stock market book–stuff you want to know now, stuff you’ll have to know later. Complete the workbook and you’ll have fast-tracked your investing foundation.

"A classic must-read primer for both the novice and experienced investor...comprehensive and easy-to-read, this book provides an innovative approach for learning how to survive in today’s volatile markets. If you need the bottom line on trading do’s and don’ts, read this book!"–Julie Craig, eSignal

"A comprehensive book on the equity and option markets for both the new and experienced investor. Readers can benefit from increased knowledge and a focused and disciplined approach to the markets.

"This is the best course I’ve seen in 20 years in the investment business...profit from it."–Clay H. Womack, Chairman & CEO, Direct Capital Markets, Inc.

"The best stock market introduction ever written for traders and investors searching for the path of trading success."–Francis Gagnon, Producer for Active Traders (LiveCharts & QCharts), Quote.

"If you wish to increase your knowledge and profitability in trading and investing, here is where you’ll learn."–Bill M. Williams, PhD, CTA, and author of Trading Chaos and New Trading Dimensions

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market, stock, book, trading